I’m studying for my Marketing class and need an explanation.
12000 words, 3 weeks, good literature review, qualitative research, need design and analysis a survey.
Master degree dissertation.
- A clear statement of the problem you have chosen to investigate
- A thorough reading of the relevant literature
- Appropriate selection of empirical material
- An ability to synthesise various academic perspectives
- A good grasp of the theoretical and practical issues
- A critical stance (in relation to the literature and your own research) and an ability to evaluate evidence, drawing appropriate conclusions and acknowledging ambiguity;
- A set of arguments that are logically and coherently developed
- Clarity of presentation
- A fluent style
