Dr. Marston’s four categories of people that sales people will likely encounter.
These include the following:
- Driver or Dominant
- Influencer or Influenced
- Steady Relator or Steadiness
- Cautious Thinker or Conscientious
assignment will have two parts.
Part 1: Prepare a brief summary of each of these personalities. In addition, analyze which of the personalities would be the most difficult to work with during the sales process.
Part 2: Brainstorm ideas for dealing with these different types of personalities.
– 2-3 page essay and include Parts 1 and 2 of this
-APA Guidelines with proper citations and references.
-Introduction/ conclusion
