Using reliable information from your own independent research study into “PureGym” company, carefully address the following tasks:
Task 1:
Briefly introduce the organisation. (You could include details such as; what the organisation does; what industry it operates in and; when and how the organisation was created)
Task 2:
Critically analyse and illustrate the organisational structure of the company. (You should include relevant definition of terms and, where possible, use diagrams to support your answer)
Task 3:
Explain one modern management approach that could be used in the company. (Modern Management approaches such as situational, contingent or systems should be considered)
Task 4:
Critically analyse two innovative strategic management objectives of the company. (You should consider using a strategic management framework of your choice such as Ansoff matrix, Porters’ Generic Strategy Matrix or SWOT analysis to explain the identified objectives)
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