Business

With reference to your own research, to what extent do you think that social reporting is now essential for business?
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Assignment 1: LASA 2: Organization Website Review

Directions:

Select either an international service organization or a multinational corporation and conduct a preliminary assessment of their website.

In your review:

• Explain your initial impression of the organization based upon your initial review of their corporate website.
• Analyze their Vision, Mission and Goals  in reference to the company’s competitive strategy, branding and messaging
• Analyze the company’s strategic approach to globalization and their approach to competition, sustainability, CSR, marketing, analysis (external, internal, industry), and cross border issues
• Examine the company’s financials included in their most recent annual report and review the profit margin statement from the CEO. What conclusions can you draw from their financial statements?
• Evaluate the firm’s Corporate Ethics and Corporate Social Responsibility Policy. What expectations are presented in the policy? Explain the tangibility of the company’s policies
• Include an organizational assessment using SWOT or Porter’s Five Forces
• Explain the company’s capacity to be able to fulfill strategic missions while increasing profit margin
• Include an Introduction and Summary statement in your review.

Your paper should be between 7 -10 pages in length, in correct APA format and use 4-5 outside sources.

Submit your assignment to the M5: Assignment 1 Dropbox by Week 5, Day 5.

prepare a New Business Concept Paper following the same format as Figure 3.2 in the Barringer text.Watch the video and take notes of the case study you choose

Conduct further research on the company you choose

Upload your business concept paper to the drop box by Tuesday at 11:59pm. It should be single-spaced and 2 pages in length. The business Concept paper should include the following sections:

Product
Target Market
Why ___________?
Special Features
Management Team