Read the four links first and then write a paper 2.5 pages.
The paper has four forces, “Technology, Legal, environment and social influences”. You just only write the technology influences!
http://adistats.blogspot.com/2013/02/identifying-micro-and-macro-factors-for.html?m=1
http://adidasfutures.blogspot.com/2013/04/future-of-brand.html?m=1



