Choose an organization according to the following:
Current employer
Most recent or former employer
Place of business that you have patronized or have been familiar with over a long period of time.
(NOTE from Gregg: Preferred company is Daimler Trucks North America. If the vision statements are not available online, I can attach them here)
Avoid choosing an organization that is so large that historical data would be difficult to apply. Firms in the Russell 2000® index may fit well, whereas firms in the Dow 30 Industrial index probably do not.
The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future.
Write a 1,050-word paper in which you address the following:
Identify the major components of the strategic management process.
Discuss how these components work together to create value for the organization.
Evaluate the company’s mission statement, vision statement, innovation strategy, growth strategy, motivation strategy, people strategy, ethics, and corporate social responsibility. If the organization does not have one or more of these, how does that affect the organization and its people?
Explain the role of ethics and corporate social responsibility in strategic planning. How does this direct their strategy? How does the organization’s vison and mission align with your own values and vision? If you are currently working for the organization, how does your role influence this and vice versa?
Format your paper according to APA guidelines.
