Target market description : demographic, geographic, benefit, and psychographic
Target market segment targeted( for example in the automative industry, there are economic segments, luxury segemnts)
Target market needs, desires, and wants
– shared with the rest of the industry
-difference with the rest of the industry
-what they like about company/ product
-what they do not like about company/ product
Target market of Safeway
Target market description : demographic, geographic, benefit, and psychographic
Target market segment targeted( for example in the automative industry, there are economic segments, luxury segemnts)
Target market needs, desires, and wants
– shared with the rest of the industry
-difference with the rest of the industry
-what they like about company/ product
-what they do not like about company/ product



